Our specialist team has worked with retail giants including The Co-operative and Poundstretcher, building up decades of quality experience.
We provide PR support to everyone from established department stores to multi-site high street retailers, creating integrated PR plans that directly influence shopper behaviour and drive sales.
We’ve boosted Manchester department store, Housing Units’, footfall through creative in-store events, whilst building an engaged social media community of 60,000 and counting. A mixture of blogger and shopper events, eye-catching video content and strategic media relations have helped Housing Units’ sales to continue to grow year-on-year.
Our product placement and retail trade press experts achieved 250 pieces of quality coverage for high street chain, The Fragrance Shop, over a three month period, directly increasing its Christmas sales by 6% on the previous year.
Social media is a vital component of retail PR, putting businesses directly in touch with their customers. We offer stand-alone social media support: establishing brand voice, reaching the people that matter through Facebook targeting, handling customer queries, and developing rich media content for Twitter and Instagram that sparks conversations.
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