Halo Wipes 2018-03-04T22:45:58+00:00

Boosted online presence by 5,000 followers over three months

Integrated creative video content

Supported key retailer listings


Halo Wipes tasked Rumpus with boosting its social media presence and following, promoting its broad range of versatile, handy wet wipes.


We analysed profiling data from Halo, using our findings to focus content on Halo’s target audience of both young and business-savvy females.

We created a social media content strategy packed with relevant topics, celebrity links and product giveaways. In addition, we sent sample packs to fashion and beauty bloggers across the UK and created fun video content to use across the social media platforms. We also targeted festival goers over the summer, developing tailored content.


During the three-month summer project we achieved a spike in social media followers – increasing by a total of 5,000 across channels.

A monthly blog was developed for the brand’s website.

A spoof festival video was created to highlight product attributes.

10 blogger reviews achieved.

Influencer posts secured on Instagram.

Developed new, celebrity-relevant tone.

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